Ageing Skin: Causes, Signs and How to Care for Your Skin
Ageing is a natural and beautiful part of life, but the changes it brings to the skin can sometimes feel unexpected. Fine lines, loss of firmness, dryness and pigmentation are some of the most common concerns women begin to notice from their 30s onward. Understanding why skin ages and how to care for it properly can make a remarkable difference in maintaining healthy, radiant skin.
What is Ageing Skin?
The Australasian College of Dermatologists describes skin ageing as “a gradual process that affects the appearance, characteristics and function of the skin over time.” Ageing Skin can present as fine lines and wrinkles, reduced firmness, dullness, uneven skin tone, age spots and thinning skin.
Skin ageing occurs through two primary mechanisms: intrinsic ageing and extrinsic ageing.
-
Intrinsic Ageing refers to the natural, genetically determined ageing process. As we age, the skin gradually produces less collagen, elastin and natural moisturising factors, which can lead to thinning skin, fine lines and reduced firmness.
-
Extrinsic Ageing, often called photoageing, results from external influences such as sun exposure, pollution, lifestyle and environmental stress. Dermatology resource DermNet NZ notes that long-term UV exposure is one of the most significant contributors to premature skin ageing, accelerating the breakdown of collagen and elastin and contributing to wrinkles, pigmentation and uneven skin tone.
Understanding what causes skin ageing is the first step in choosing the right skincare routine and professional treatments to continue to support your healthy skin.
What Causes Skin to Age?
Along with biological factors, there are many environmental factors that also play a large part in your skin ageing.
Sun Exposure and Photoageing
UV radiation is the single largest contributor to premature skin ageing. Long-term sun exposure breaks down collagen and elastin fibres, leading to wrinkles, pigmentation and uneven skin texture.
While it may not occur in your younger years, skin damage from the sun can appear as you get older and cause your skin to look:
-
Rough or leathery
-
Uneven in tone
-
Marked by sun spots or pigmentation
-
Less elastic and more prone to wrinkles.
That's why we always recommend the use of sunscreen in your morning skincare routine.
Loss of Collagen & Elastin
Collagen provides structure and strength to the skin, while elastin allows the skin to stretch and return to its original shape.
From approximately the age of 20, collagen production declines by around 1% per year, gradually leading to:
-
Reduced skin firmness
-
Fine lines and wrinkles
-
Loss of facial volume
This process accelerates with age and can be influenced by environmental stressors.
Hormonal Changes
Hormonal fluctuations, particularly during menopause, can significantly affect the skin.
Oestrogen plays a key role in maintaining skin thickness, hydration and collagen production. As oestrogen levels decline, many women experience:
-
Increased dryness
-
Thinning skin
-
Reduced elasticity
-
More pronounced wrinkles
Free Radical Damage & Oxidative Stress
Environmental factors such as UV radiation, pollution and stress produce free radicals, which can damage skin cells.
This process, known as oxidative stress, accelerates the breakdown of collagen and contributes to premature skin ageing.
Antioxidants in skincare help neutralise these free radicals and support healthier skin.
Lifestyle Factors
Lifestyle choices also play an important role in skin health.
Factors that can accelerate skin ageing include:
-
Smoking
-
Poor nutrition
-
Lack of sleep
-
Chronic Stress
-
Excess alcohol consumption
Healthy lifestyle habits combined with effective skincare can significantly improve the overall appearance of ageing skin.
Your Recommended Skincare Protocol for Ageing Skin
To combat these skin ageing causes, a consistent skincare routine plays an important role. The right combination of ingredients can help improve hydration, protect against environmental damage and support healthy collagen production.
We recommend professional skincare brands such as Cosmedix. Cosmedix skin care products are formulated with advanced active ingredients designed to support skin renewal while maintaining the skin barrier. Building a simple and consistent morning and evening routine can help improve the appearance of fine lines, uneven skin tone and loss of firmness over time.
Alongside your home routine, professional treatments can also be highly beneficial for more advanced concerns. Learn more about the variety of treatments available to address ageing skin.

Morning Routine (AM)
1. Cleanser
Start the day with a gentle cleanser to remove overnight oil, sweat and impurities. Cleansing prepares the skin to better absorb active ingredients used to support ageing skin.
2. Toner
A toner helps rebalance the skin and provide an initial layer of hydration. For ageing skin, maintaining hydration is important as skin often becomes drier and less able to retain moisture over time.
3. Vitamin C Serum
Vitamin C is a powerful antioxidant that helps protect the skin from free radical damage caused by environmental stress such as pollution and UV exposure. It also supports collagen production and can help brighten uneven skin tone often associated with ageing skin.
4. Antioxidant Serum
Additional antioxidants help strengthen the skin's defence against oxidative stress, which can accelerate the breakdown of collagen and elastin. Supporting the skin with antioxidants can help maintain a healthier, more resilient complexion.
5. Moisturiser
A moisturiser helps reinforce the skin barrier and lock in hydration. Ageing skin often produces less natural oil, so moisturising helps maintain skin softness while reducing the appearance of fine lines caused by dehydration.
6. SPF (Sun Protection)
Daily sun protection is one of the most important steps in preventing premature skin ageing. Broad-spectrum SPF helps protect the skin from UVA and UVB radiation, which are major contributors to wrinkles, pigmentation and loss of elasticity.
Explore our full Cosmedix range to elevate your anti-ageing morning routine.
Evening Routine (PM)
1. Cleanser
Evening cleansing removes sunscreen, makeup and environmental pollutants that accumulate throughout the day. Proper cleansing helps keep pores clear and allows treatment products to work more effectively overnight.
2. Toner
A toner helps rebalance the skin and provides light hydration before applying targeted treatment products.
3. Vitamin A Treatment
Vitamin A is widely regarded as one of the most effective ingredients for supporting ageing skin. It helps increase cell turnover and supports collagen production, which may improve the appearance of fine lines, uneven skin texture and dullness.
4. Hydrating Serum
Hydrating serum helps replenish moisture and support the skin barrier while the skin undergoes its natural overnight repair processes. This can help improve skin plumpness and reduce the appearance of dehydration lines.
5. Night Cream
Night creams are designed to provide deeper nourishment while the skin repairs itself during sleep. Rich moisturising ingredients and peptides help support the skin barrier and maintain smoother, more supple skin.
6. Eye Treatment
The skin around the eyes is thinner and more delicate, making it more prone to fine lines and dehydration. Eye treatments help provide targeted hydration and support the appearance of smoother, brighter skin in this area.
Explore our full Cosmedix range to elevate your anti-ageing evening routine. Interested in professional treatments for ageing skin? Learn more here.
Our Cosmedix Product Recommendations for Ageing Skin
Using targeted, professional skincare can help support the skin as it changes with age. One of our most recommended brands is Cosmedix as it is known for its use of advanced active ingredients combined with gentle delivery systems. This makes the range suitable for improving the appearance of fine lines, uneven skin tone and loss of firmness without compromising the skin barrier.
Below are some recommended Cosmedix products that can be incorporated into a morning and evening skincare routine for ageing skin.
Cleanse
Benefit Clean - Gentle Cleanser
Benefit Clean is an extra-gentle daily cleanser designed to soothe and hydrate the skin. Formulated with Herbal Amaranth and Sandalwood, it helps calm the skin while cleansing, making it ideal for dry and sensitive ageing skin.
Another option for a daily cleanser is the Crystal Cleanse Hydrating Liquid Crystal Cleansing Cream. Deeply hydrate the skin with a Liquid Crystal Technology, combined with prickly pear and coconut oil.
Tone
Benefit Balance - Antioxidant Infused Toning Mist
This toning mist helps revitalise the skin with Green Tea, Aloe Vera and Chamomile, which calm and soothe the complexion. A gentle 1% L-Lactic Acid also helps promote mild exfoliation, improving the appearance of dull or uneven skin commonly associated with ageing.
Vitamin C Treatments (AM Only)
Brilliancy - Vitamin C Brightening Face Oil
This Vitamin C Face Oil contains the stable vitamin C derivative Tetrahexyldecyl Ascorbate, combined with Hops Extract, to help improve skin luminosity and reduce the appearance of dark spots and uneven pigmentation.
Pure C - Vitamin C Mixing Crystals
For a customisable boost, these mixing crystals provide 100% L-Ascorbic Acid, allowing the powder to be mixed into toners or serums to enhance antioxidant protection and support age-defying results.
Vitamin A Treatments (PM Only)
Refine - Refinishing Treatment
A powerful Vitamin A serum containing AGP Complex 4%, along with ingredients such as Cassia Beta-Glucan and Sodium Hyaluronate to help improve the appearance of photodamaged and ageing skin.
Application Frequency: Start with every 3rd night and build to nightly.
Serum 16 - Rapid Renewal Serum
For those with drier or more sensitive skin, this Rapid Renewal Serum uses LG-Retinex (Retinol and Retinal) to deliver powerful renewal while remaining gentle enough for delicate skin.
Application Frequency: Start with every 3rd night and build to nightly.
Bakuchiol Complete - Plant Based Retinol Alternative Serum
If your skin cannot tolerate Vitamin A, Bakuchoil Complete provides a plant-based alternative that supports smoother, healthier-looking skin with Squalane, Squalane, Jojoba Oil and Moringa Seed Oil.
Serums & Boosters
Surge Serum - Hyaluronic Acid Booster
This Booster combines Niacinamide and Hyaluronic Acid to deeply hydrate the skin while improving texture and elasticity. Recommended to apply after cleansing and toning.
Affirm - Antioxidant Firming Serum
This Serum features a blend of ten skin-specific antioxidants, including Glycine Soya and EGCG, helping protect against environmental stress while supporting firmer, healthier-looking skin.
Moisturisers
Skin Thirst - Hyaluronic Acid Cream
This moisturiser contains Hyaluronic Acid, Witch Hazel and Lecithin, helping lock in hydration while improving the appearance of fine lines. Great to use under makeup.
For more intensive hydration, Emulsion Intense Hydrator provides rich nourishment using Shea Butter, Jojoba Oil and Liquid Crystals, making it well suited to dry or dehydrated ageing skin.
Harmonize - Microbiome Boosting Moisturiser
Use this product to help support the skin's microbiome with ingredients such as L-Bisabolol and Lactococcus Ferment Lysate, promoting calmer, more balanced skin.
Resync - Revitalising Night Cream
At night, this cream helps support overnight recovery using South Korean Lespedeza Capitate, Kakadu Plum, Snow Mushroom and Teprenone; ingredients that assist with hydration and skin renewal.
Targeted Treatments
Eye Genius - Brilliant Eye Complex
5 firming peptides + Sodium Hyaluronate + Borago Oil + Vitamin E.
Smooths, calms, hydrate
Helps with: fine lines, dark circles, puffiness.
Opti Crystal - Liquid Crystal Eye Serum
Liquid Crystals + Copper Complex + Spin Trap + Alpha-Lipoic Acid.
Helps with: reducing fine lines and dark circles.
Weekly Masks & Exfoliants
Phytic, Lactic, Gluconic, Kojic Acids + Niacinamide.
Dual-sided for gentle or intense exfoliation.
Recommended to use 1-3x per week.
Mango Seed Butter + Squalane + Sodium Hyaluronate + Papaya Extract.
Helps to plump the skin and smooth the appearance of fine lines.
Can be worn overnight for intensive hydration.
Lips
Botanical Bio-Polymer + Palmitoyl Tripeptide-1 + Shea Butter + Cocoa Butter. This lip mask helps to support fuller, smoother and more defined lips.
